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Dictionary by pitch.dog
Pre-production & PPM · Core

Camera test

Also called: lens test, look test

ELI5

A filmed test of camera, lens, lighting, make-up, costume, product or VFX choices before main filming.

Used in conversation

“Put every approval point into the camera test agenda.”

Definition

A filmed test of camera, lens, lighting, make-up, costume, product or VFX choices before principal photography.

Here “Camera test” means: A filmed test of camera, lens, lighting, make-up, costume, product or VFX choices before principal photography.

Pitch context

You may hear this during a commercial brief, treatment, bid, award or pre-production process.

Why it matters: Helps interpret the brief, director treatment, bid, award, production process and campaign deliverables.

When the words have to travel

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Sources & evidence · 6

Direct term-level sources and supporting source families.