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Treatment creation & sections · Core

Edit section

Also called: editing approach

ELI5

The treatment section describing rhythm, transitions, structure and versioning logic.

Used in conversation

“Can you send the revised edit section before the next client call?”

Pitch context

You may hear this during a commercial brief, treatment, bid, award or pre-production process.

Why it matters: Helps interpret the brief, director treatment, bid, award, production process and campaign deliverables.

Connected terms

When the words have to travel

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Sources & evidence · 6

Direct term-level sources and supporting source families.