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Distribution, sales & platforms · Core

Platform

Also called: streamer, service

ELI5

A service or outlet through which audiences access content, with business model and rights varying widely.

Used in conversation

“The pitch should name the intended platform because format, audience and rights may change with it.”

Pitch context

You may encounter this in a series pitch, pilot process, writers' room or commissioning conversation.

Why it matters: Explains who controls, pays for, approves, exploits or bears risk around a project.

Connected terms

When the words have to travel

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Sources & evidence · 17

Direct term-level sources and supporting source families.