Skip to content
Dictionary by pitch.dog
Go-to-market models & channels · Working

Community-led growth

Also called: CLG

ELI5

Growth driven substantially through a community that creates trust, participation, advocacy or distribution.

Used in conversation

“The launch plan assumes community-led growth; what evidence supports that assumption?”

Pitch context

You will see “Community-led growth” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches go-to-market models & channels.

Why it matters: It helps a reader interpret go-to-market models & channels without confusing the measure, decision, role or evidence being discussed.

When the words have to travel

Need an investor or company deck?

Bring the business, the evidence or the half-formed ask. We help it travel beyond the spreadsheet.

See how pitch.dog can help
Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.