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Onboarding, adoption & customer success · Core

Customer satisfaction score

Also called: CSAT

ELI5

A survey measure of satisfaction with a specified interaction, product or service.

Used in conversation

“The number is useful only if everyone calculates customer satisfaction score the same way.”

Pitch context

You will see “Customer satisfaction score” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches onboarding, adoption & customer success.

Why it matters: It helps a reader interpret onboarding, adoption & customer success without confusing the measure, decision, role or evidence being discussed.

When the words have to travel

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Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.