Skip to content
Experiments, testing & rollout · Core

Experiment

Also called: product experiment

ELI5

A test that helps determine whether an idea is true.

Used in conversation

“The experiment needs a decision rule before results arrive.”

Definition

A structured test designed to reduce uncertainty by comparing observed outcomes with a hypothesis.

Here “Experiment” means: A structured test designed to reduce uncertainty by comparing observed outcomes with a hypothesis.

Pitch context

You will see “Experiment” in product strategy decks, roadmaps, experiments and architecture reviews when the discussion reaches experiments, testing & rollout.

Why it matters: It helps a reader interpret experiments, testing & rollout without confusing the measure, decision, role or evidence being discussed.

When the words have to travel

Need an investor or company deck?

Bring the business, the evidence or the half-formed ask. We help it travel beyond the spreadsheet.

See how pitch.dog can help
Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.