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Dictionary by pitch.dog
Markets, industries & categories · Working

Market concentration

Also called: concentration

ELI5

How much of a market is controlled by the largest firms.

Used in conversation

“Use more than one measure of market concentration.”

Definition

The degree to which market share is held by a small number of firms.

Here “Market concentration” means: The degree to which market share is held by a small number of firms.

Pitch context

You will see “Market concentration” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches markets, industries & categories.

Why it matters: It helps a reader interpret markets, industries & categories without confusing the measure, decision, role or evidence being discussed.

Connected terms

When the words have to travel

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Sources & evidence · 5

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.