Skip to content
Sales process & qualification · Core

Proof of concept

Also called: POC

ELI5

A limited test intended to show that a proposed solution or technical approach can work.

Used in conversation

“The account plan should show how proof of concept affects the next step.”

Pitch context

You will see “Proof of concept” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches sales process & qualification.

Why it matters: It helps a reader interpret sales process & qualification without confusing the measure, decision, role or evidence being discussed.

Connected terms

When the words have to travel

Need an investor or company deck?

Bring the business, the evidence or the half-formed ask. We help it travel beyond the spreadsheet.

See how pitch.dog can help
Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.