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Business pitch formats & situations · Working

Roadshow

Also called: investor roadshow

ELI5

The company presents the same investment story to many investors.

Used in conversation

“The roadshow narrative must stay consistent while the questions change.”

Definition

A sequence of presentations and meetings used to market a financing, transaction or company story to investors.

Here “Roadshow” means: A sequence of presentations and meetings used to market a financing, transaction or company story to investors.

Pitch context

You will see “Roadshow” in business pitches, proposals, executive summaries and decision decks when the discussion reaches business pitch formats & situations.

Why it matters: It helps a reader interpret business pitch formats & situations without confusing the measure, decision, role or evidence being discussed.

Connected terms

When the words have to travel

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Sources & evidence · 3

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.