Skip to content
Dictionary by pitch.dog
Funnel, pipeline & opportunity stages · Working

Stage entry criteria

Also called: entry criteria

ELI5

Conditions that must be true before an opportunity enters a pipeline stage.

Used in conversation

“Do not move the opportunity until stage entry criteria is confirmed.”

Pitch context

You will see “Stage entry criteria” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches funnel, pipeline & opportunity stages.

Why it matters: It helps a reader interpret funnel, pipeline & opportunity stages without confusing the measure, decision, role or evidence being discussed.

When the words have to travel

Need an investor or company deck?

Bring the business, the evidence or the half-formed ask. We help it travel beyond the spreadsheet.

See how pitch.dog can help
Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.