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Dictionary by pitch.dog
Strategic choices & advantage · Working

Turnaround

Also called: business turnaround

ELI5

A plan to rescue and improve a struggling organisation.

Used in conversation

“The turnaround prioritises cash, customers and operating discipline.”

Definition

A programme intended to stabilise and improve a distressed or underperforming organisation.

Here “Turnaround” means: A programme intended to stabilise and improve a distressed or underperforming organisation.

Pitch context

You will see “Turnaround” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches strategic choices & advantage.

Why it matters: It helps a reader interpret strategic choices & advantage without confusing the measure, decision, role or evidence being discussed.

When the words have to travel

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Sources & evidence · 5

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.